Master Instagram Scraping: 3 Free Ways to Extract Emails, Numbers, Followers & More (2025)

Master Instagram Scraping in 2025: 3 Free Tools to Get Emails, Phone Numbers, Followers & More

Unlock the Power of Instagram Data: Discover the Top 3 Free Tools for Scraping Emails, Followers, and More in 2025
April 10, 2025
Jack Morgan

Instagram is a goldmine for lead generation, but are you truly leveraging its potential? Whether you're a marketer, entrepreneur, or business owner, the right strategies can turn this social platform into a powerful source of leads—without spending a dime. Let’s explore some of the smartest (and free!) ways to gather Instagram data that will help you find potential clients, partners, and industry insights.

Free Instagram Lead Generation Techniques

Before you dive into complex strategies, start with these simple yet effective methods:

🔍 Hashtag Research: Searching relevant hashtags can reveal a wealth of potential leads. For instance, if you’re in the medical field, a quick search for #plasticsurgery can uncover potential clients, competitors, and industry trends. You can follow the users who appear under your search, send them a DM and try to close a collaboration with them. Another cool method is to look into the followers/following of such accounts.


👀 Follower Analysis: Who follows your competitors? Who do they follow? By examining these lists, you can pinpoint key prospects, influencers, and even competitor strategies. For example, you can find many doctors, surgeons, nurses following other renowned doctors, surgeons and nurses, because they fall under the same niche. Scraping the followers list can be super useful of business-to-customer (B2C) purposes.


🌐 Google Search Trick: Did you know Google can help you find Instagram profiles? Just type your keyword with this formula - "site:instagram.com - inurl:/p/ -inurl:explore -inurl:reel -inurl:tv" into Google. Example: "plastic surgeon" + "New York" site:instagram.com - inurl:/p/ -inurl:explore -inurl:reel -inurl:tv. The search results will have many Instagram users who in their bio will have have "Plastic surgeon" and "New York" as keywords in their bio. This method is an easy hack to discover industry-specific profiles and therefore, relevant leads without scrolling endlessly on Instagram. Best part - you can do this using your PC, phone, tablet and pretty much any device.

For a detailed guide on how to use the google search method effectively, check out our detailed article!

While these methods are effective, they require patience and time. If you’re looking to scale up, automation is your best friend.

Scaling Up with Instagram Data Extraction Tools

Imagine you don't have the time to manually search for relevant Instagram users in your niche, or sift through countless hashtags and follower lists— Give Me Data makes it effortless.

Give Me Data, a cool tool we built, allows you to scrape valuable public information from Instagram, such as:
✔️Emails
✔️Phone numbers
✔️Follower counts
✔️Bio details
✔️And more!

Not only this, you can also scrape data based on:
✔️Followers
✔️Following
✔️Profile Data
✔️Hashtags

Let's start with hashtag, and use our previous example #plasticsurgeon to extract data. In this example, let's extract 5 users which will cost us 75 coins. Fun part - we do not even login into your Instagram, and use our own API in the backend.

The extracted data is available in your dashboard and can be downloaded as a CSV file, for for ease of access and formatting.:

Give Me Data - extracted data includes user id, username, full name, private/pubic account. profile pic url

From the search results of your hashtag extract, you get the

✔️User ID
✔️Username
✔️Account information - Public or Private
✔️Profile picture URL - yes, even that!

But let's just say this information is not what you are looking for, and you want emails for email outreach or addresses of the plastic surgeons in New York - we got you covered! Head back to the new extractions in Give Me Data and select 'Profile Data' option. Upload the CSV file you just downloaded in the previous step. Here the tool uses 25 coins per user. Thus for 5 users extracted in the previous step, it will charge us a total of 125 coins:

Give Me Data - Cost for Profile Data

From the new CSV downloaded, you now get much more information such as:

✔️Profile - business account or not
✔️Highlighted reels information
✔️Category of the account - Plastic Surgeon, Entrepreneur, Heallth/Beauty etc
✔️Number of followers
✔️Number of following
✔️Number of posts
✔️Bio details - extract phone numbers and emails if available
✔️External URL - link in bio
✔️Emails
✔️Phone number
✔️Address

Give Me Data - extracted information includes full name, account type, highlighted reels, category, number of followers/following, number of posts, bio details
Give Me Data - extracted information includes emails, country code, phone numbers

Let's say you would like to extract the likers of a post or the likers from the latest 12 posts of an account (upto 12,000 for the latter), Give Me Data is here to help! You can use the new & fresh likers feature:

Give Me Data - Profile Likers

As you can see from the above picture, you get two options: first is to directly extract the likers of a specific post or reel. For this option, keep the 'Post likes for IG user' button off, and paste the link to that specific post you want to extract likers from. Second, you can extract up to 12,000 likes from the latest 12 posts of a user. For this, click on the 'Post likes for IG user' button and paste the URL of the instagram page/profile. For our example, we are extracting 1,000 likers from the page - Marvel:

Give Me Data - Profile Likers

For 1,000 likers to be extracted, Give Me Data charges 1,000 coins thus 1 coin per user:

Give Me Data - Profile Likers Cost

Once you have clicked the extract button, within a few minutes under you extarctions will be availble your data to dowbloaded in the CSV format:

Give Me Data - Extractions Page

And here you see the data which is extracted:

Give Me Data - CSV Data

If you'd like more information on these accounts, you can again put the downloaded excel file into the 'Profile Data' feature of Give Me Data, as described above and extract much more information such as emails, phone numbers etc

As you can see, now you have a lot of data to play with, and that too with just 5 usernames. For step-by-step guide, please refer to this YouTube video or this article.

BONUS: Also at signup, you get 500 coins for free - sign up using this link! If you want to know more about how you can make money with Give Me Data, check this article out!

With automation, what once took hours can now be done in minutes—giving you more time to focus on converting leads instead of hunting them.

Turning Instagram Data into Business Growth

Once you’ve gathered your Instagram data, put it to work:

📩 Run Personalized Email Campaigns: Collecting emails and phone numbers from Instagram is just step one. The real magic happens when you use that data to build relationships, close deals, and grow your business. Use the collected contact details to send well-crafted outreach emails to potential clients or partners. For instance, you can use the extracted emails to send cold emails. For cold email outreach, you can use tools like Lemlist. You can also use the extracted numbers and emails in a Facebook Campaign for your custom audience.

Lemlist

Here's how to use those emails and phone numbers to cold outreach prospects:

  • The first step in leveraging your collected Instagram data is crafting high-converting cold emails. Cold emailing remains one of the most effective outreach methods, with top-performing campaigns achieving 30-50% reply rates when executed correctly. The key lies in personalization and brevity. Start with a compelling subject line—something like “Quick question about [Their Business]” or “Mutual connection: [Name]”—to boost open rates.
  • Once your email list is ready, the next step is uploading it to Facebook Ads Manager to create hyper-targeted ad campaigns. Custom audiences convert 2-3x better than broad targeting because you’re reaching people who already have some familiarity with your brand
  • For even higher engagement, SMS and WhatsApp outreach can be a game-changer. Text messages have a 98% open rate and a 45% reply rate, making them far more effective than email for urgent follow-ups. Keep texts short and personalized, such as “Hi [Name], loved your recent post! Would you be open to a quick chat?” Tools like ManyChat and Klaviyo can automate sequences while maintaining a human touch.
  • To maximize conversions, combine all three methods in a strategic sequence. Start with an email, retarget non-responders with Facebook ads, and follow up with SMS or WhatsApp for high-priority leads.

Key Takeaway: The goal isn’t just to collect data—it’s to build relationships. Personalization + consistency = sales.
🎯 Create Custom Audiences for Ads: Custom audiences convert 2-3x better than broad targeting. Upload your extracted email lists into Facebook Ads Manager for hyper-targeted ad campaigns. You can also retarget warm leads who already know your brand. Here is a screenshot of how custom audiences are build in Facebook Ads Manager

Custom audiences section in Facebook

Here's how to create your own custom audience:

  • To get started, you'll first need to prepare your email list by ensuring it's clean and properly formatted - this means using a CSV or TXT file with verified emails or phone numbers, removing duplicates, and segmenting your contacts into relevant groups. You can easily format the emails you extract from the CSV downloaded from Give Me Data.
  • Once your list is ready, upload it to Facebook Ads Manager by navigating to Meta Business Suite, selecting Audiences under Assets, then choosing to Create Audience and selecting Custom Audience. When you pick Customer List, you can upload your prepared CSV file, and Facebook will work to match the contacts to user profiles, typically achieving a 60-70% match rate. Our tip: the larger and more targeted your initial list, the better results you'll see from this process.
  • To maximize your results, consider implementing advanced strategies like layered retargeting - creating different tiers for email subscribers who didn't open your campaign, website visitors who didn't convert, or using dynamic ads for abandoned carts. Creating 1-3% Lookalike Audiences based on your best customers helps expand your reach while maintaining relevance, and setting up exclusion audiences ensures you're not wasting budget targeting past buyers or irrelevant users.

Here's a YouTube tutorial showing how to create custom audiences for your ads. Agencies charge $1,000−$10,000/month for ad management. Now, how can you offer this as a service? Offer audience-building + ads management as a package - You can offer businesses to collect high-quality leads from Instagram/Facebook. Then offer them to upload and segment the custom audiences properly. Finally, you can run ads for those businesses that actually converts. Our suggestion? Offer them weekly optimization for adjusting bids, audiences and creatives as a bonus to build reputation and provide extra added value to your services. You can find small businesses, ecommerce stores, funded startups or agencies as clients. See the value?
💬 Send Strategic Instagram DMs: Response rates are 3x higher than email. Engage directly with potential leads through personalized messages; informing them about yourself and your related services. DMs feel much more personal to close deals directly. You can offer DM outreach as a service and charge up to $1,000/monthly. Here is a screenshot of the super-cool AI DM feature of Fanzella:

AI DM Feature - Fanzella


💰 Monetize Data (Responsibly!): Businesses like agencies, e-commerce, recruiters etc always need leads. Selling curated data lists to businesses in your niche can be an additional revenue stream—just ensure compliance with data protection laws. You can find clients using Upwork and fiver.

Final Thoughts: The Key to Instagram Lead Generation Success

Instagram data scraping unlocks countless opportunities, whether you're hunting for leads, conducting competitor research, or refining your marketing strategies. Start with free methods, and when you’re ready to scale, leverage automation tools like Give Me Data to streamline your process.
Remember, the goal isn’t just to gather data—it’s to use it strategically and ethically to build meaningful connections and drive business growth.

🚀 Happy scraping!

With the right strategies, Instagram can become your secret weapon for lead generation. Ready to take action? 🚀

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